As the mother of 4 sons, I’ve always cherished the relationship they’ve had with their father. I remember when I first met my husband in college and started to fall in love with him. There were a few things I knew for sure:
1. He would be a tremendous husband
2. He would be a wonderful dad to a little girl
3. He would be an incredible dad to a son

He got lucky in life, he got 4 of them. I will say, the boys think the sun rises and sets around him. Right now in our lives as a family of 7, mom and dad are still seen (thank goodness) as super heroes. That being said… our sons are 7, 9, 10, 11 and our daughter is 2… we haven’t hit the “tough” ages yet!

When it comes to the relationship between a father and a son, there are some questions that only really dads can answer for their sons. Tying a tie (I have no clue!). Throwing a football (the boys TEACH ME!). Shaving (I’m assuming the face is different than the legs!). These are classic situations and scenarios for boys to eventually need (and want) to learn.

However, in a world where screen-time tends to outweigh actual face time, the internet often replaces dad as the go-to resource for “how to” information. And while the internet may “know all,” it’s dad who often knows best for his own son, or in our case, sons. This really hits home to me because my 4 sons are very digitally connected and it made me really see that – WOW – the internet is replacing many of these special bonding moments.

With Father’s Day on the horizon, Gillette is putting the spotlight back on dads and encouraging guys, no matter where they are or what they’re doing, to “Go Ask Dad” by intercepting the highest volume of “how to” internet search terms and keywords and putting kids to the test. First the boys used the interest as the “teacher”… which was interesting to watch. Not one of them were doing anything correctly. And then their DADS appeared…

Believe it or not, 94% of teenagers ask the Internet for advice before their dads. On Father’s Day Gillette wanted to change that. As you can see, the results proved that this Father’s Day you should go ask dad.

*Gillette has partnered with the National Center for Fathering, a non-profit organization centered on equipping fathers, and donating $50,000 to its Watch D.O.G.S. program, impacting more than 55,000 teens in high schools across the country.