P&G’s Thank you, Mom campaign is simply the most moving and the most powerful campaign ever. Each story brings tears to my eyes – not sad tears, joyful… happy… mom tears. Watching their video series “Raising an Olympian” as a mom moves me more than I can possibly say. I watch every single one of their videos (as they release them) and I just am moved to tears.
Tears that truly only a mom can understand.
As the Proud Sponsor of Moms, P&G supports and celebrates moms, athletes and youth sports around the globe. Behind every amazing athlete is an even more amazing mom and P&G is in the business of helping moms and families with the everyday effort it takes to raise a child. From providing the detergent their jerseys are washed in, the makeup they wear in competition, the tissues for the runny noses and tears of joy, to much more, P&G is with families every step of the way. As a sponsor of the Sochi 2014 Olympic and Paralympic Winter Games, P&G is thanking the moms of Team USA, who give so much to make their kids’ dreams happen.
Today Nick Goepper’s “Raising an Olympian” story just launched…
Nick Goepper is a 19 year old DYNAMO! My sons love Nick and we have watched him and read about his amazing-ness throughout the last few months. Nick is an American freeskier from Lawrenceburg, Indiana. In the winter of 2010-2011, Nick blasted onto the pro-level freeskiing contest circuit, qualifying in slopestyle for his first Dew Tour and Winter X Games in France, where ESPN called him a “Rookie to Watch.” His brand affiliate for the Games is Tide (a brand I use many times a day!) and I love seeing this awesome partnership.
Here’s Nick’s story…
I’m telling you. This kid is the kind of kid you want your sons to be like. He’s driven. He’s determined. He loves his family. This story was just incredible to watch because it shows the beauty of hard work, the love of family and the ability to let your child fly after his dreams.
I had the amazing opportunity to chat with Nick and he was so wonderful with his time. Here were my questions and his answers!
1) How does it feel to know you’ll be competing at the Games?
It’s inspiring! It gives me the opportunity to get out and inspire a lot of people and to hang out with my family in Russia.
2) What goes into preparing right now for the Games?
Skiing as much as I can every day trying to stay comfortable, hanging out with my friends and surrounding myself with a good group of people, and eating lots and lots of green beans! Also, making sure my clothes are in tip-top shape and washing them with Tide every day.
3) Tell me – how did you get into slopestyle skiing?
My mom introduced me to the slopes when I was 5 years old. I had a lot of influence by some of the older kids at my local mountain when I was growing up and I think that really helped to steer me in the right direction and make me passionate about the sport. When I did my first back flip I was 11 years old, that was the tipping point trick that gave me the confidence to do whatever I wanted to.
4) You’re going to be working with Tide, how excited are you about that and why was it important for you to partner with them?
It’s really exciting to be a Tide athlete and part of the P&G family of athletes because they are insanely supportive of my mom and me on the way to the Olympics, and they are going to take great care of my mom every step of the way. Doing things like the Raising an Olympian film was pretty sick, and it really shows my story–and was a tear jerker for the American public. Also, they are making my mom’s life much easier by giving her $1,000 to help her get to Sochi.
5) I have 4 sons who are 9 and under – they obsessed with learning how to ski – what’s one piece of advice you would give them (they’ve never been skiing!).
If they love skiing, I would tell them to ski every day as much as they can with good friends and try and learn a new trick every day.
P&G’s Thank you, Mom campaign. It’s just incredible.
It’s inspiring moms and kids throughout the world!