Gamer Girl – Nintendo is Doing It

I’ve never been able to warm up to the word “gamer.” Maybe because I’ve never been one. I’m not really a Gamer Girl. I’m just not. I don’t know why, but it’s always had a strange connotation to me… like someone who would call himself a “gamer” is someone partaking in some illicit activity, some sort of transgression.  I imagined the word whispered by men dressed in dark clothing and dark sunglasses, in desolate back alleys where clandestine business deals went down: “Hey, do you game? Are you a gamer?” Have you ever heard of a Gamer Girl?

Gamer Girl

I know. I’m weird.

I’ll even admit that when I received a Nintendo DS Lite as a “thank you” for attending Camp Baby… I (gasp!) gave away it to my brother-in-law.

That’s right. I. gave. it. away.

I am now experiencing giver’s remorse after watching this video from the TODAY Show:

Don’t they make being a gamer look fun?

Gamer Girl

One thing that surprised me in the video is that, according to Amber McCollom, Nintendo’s Public Relations Manager, in the company’s estimation about 42% of women are gamers. That’s right! Gamer Girl time to unite! That’s pretty incredible, right? Who would’ve thought that girl gamers would be a big thing. A HUGE trend that will be and is emerging like crazy right now!

That’s a lot, considering that within “women” (I’m assuming) they’re including ladies my grandma’s age, who probably think of “gaming” as a round of shuffleboard down at the senior center.

Kudos to Nintendo for bringing in the Gamer Girl lifestyle. Games are not just for boys. That’s right  – they’re for everyone. Don’t forget that!!! Their marketing efforts are clearly creating some pretty enthusiastic girly gamers.

I coulda been a contender. Hey… there’s sitll time to become a cool chick playing games with the boys! Boom!

Gamer Girl – Nintendo is Doing It was last modified: January 30th, 2019 by Jane Couto Govednik
SHOWHIDE Comments (9)
  1. Heh, well I’m currently watching my Nintendo loving daughter play her DS and can totally relate. Husband and I “share” a DS but I think I need to get my own. And yeah, we own a Wii which all three girls love!

  2. The word “gamer” for me always conjures up the picture of 30 something men who are overweight and never quite grew up and spend all their free time playing computer/video games. I guess I will have to re-evaluate what a “gamer” is!

  3. I’m not a gamer, either, but I kind of have a crush on the Wii (we don’t have one…hint hint Nintendo.)

    I am so cheap I am saving my DS Lite for Christmas for Miss C! 😉

    Hey it looks like they are having a great time AND drinking wine…that’s the kind of gamer party I could attend.